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Analyst: Windows Phone 7 won't hit double-digit market share in 2011

0.0By Nigel Chiwaya December 13, 2010 05:51 PM

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Analyst: Windows Phone 7 won't hit double-digit market share in 2011


Things always get bad when the analysts come out to play, and indeed, for Microsoft and Windows Phone 7, the gloom and doom has begun. Goldman Sachs analyst Sarah Friar wrote in a research note that Microsoft's market share will continue to go south next year, falling to 7 percent in 2011, down from 12 percent this year.

The problem, Friar argues, is that despite a decent variety of phones (including the HTC Trophy, HTC Surround, and HTC HD7), Microsoft hasn't figured out a strategy for tablets. She writes: "A tablet response is still not forth-coming and our early read on Windows Phone 7 has not yet changed our view that Microsoft's share in mobile OSes will remain at only the single-digit level."

Ouch. While we're not sure that Microsoft's market share will remain that low (they've got plenty of cash to burn on marketing, and let's not forget: they're Microsoft), we do agree that they face an uphill climb in the mobile space.

Source: TechFlash via Computerworld

Email the author of this post at nigel@htcpedia.com or reach him on Twitter @nchiwaya    


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