HTC Turns to Billboards in the UK
0.0By Reuben Levine May 09, 2013 07:38 PM
HTC's marketing has so far been minimal, even though they've dropped the "Quietly Brilliant" moniker. A polarizing ad have so far been the most prominent outlet. Not so in the UK, where HTC has recently erected giant billboards in several UK cities. The HTC One has been selling well in North America so far without a huge ad campaign, but that doesn't mean we couldn't use some more marketing muscle over here.
Even though announced grown in April, they've still got a long way to go before they're anywhere near the top of the totem poll. The Galaxy S4 has so far not been received as well as the One. You know, in case anyone out there is keeping track.
Via: Mobile News
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